The use of social media influencers to promote products is on the rise. As digital advertising practices continue to evolve, the legal risks become more pertinent and must be proactively managed. Read more
Applicants file patent applications to protect important inventions. What happens however, if minor improvements or modifications are made to an invention after an application has been filed?Read more
Hideaway Bins by Kitchen King has reinvented waste and laundry storage solutions. With unique and valuable ideas to protect, James & Wells has been an integral partner for the business, enabling them to expand their product lines safely and strategically build a sustainable competitive advantage.Read more
The effects of the global pandemic on New Zealand businesses vary widely. If your business is undergoing change right now, then intellectual property rights are likely to be an important consideration for you. We share some key points to be aware of as you negotiate these turbulent waters.Read more
Australia has a unique ‘second tier’ patent called the innovation patent. An innovation patent has a lower threshold for patentability compared to a standard patent and therefore provides a strong form of patent protection that can be relatively easy to obtain and difficult to invalidate. ...Read more
What happens to unclaimed IP when a company is removed from the Companies Register? In this article, we explore recent UK case law on the subject and advise companies with IP assets what to do in the event of removal.Read more
Free Trade Agreement negotiations between New Zealand and the European Union have asked for the recognition and protection of a list of EU geographical indications. While the New Zealand government’s public consultation process has now ended, across the Tasman battles are still being fought over such contentious issues.Read more
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