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Minimise your risk and gain valuable market insights by understanding the IP landscape in which you operate. We conduct searches to assess how your commercial direction interacts with existing IP rights across patents, designs, and trade marks, and identify how…

Intangible Asset (ITA) and Intellectual Property (IP) valuation | Royalty Assessment | IP Related Negotiation | ITA Value Advisory Services

An IP strategy provides a high-level plan to help a business understand and use IP to achieve its commercial objectives.

New Zealand has a comprehensive set of laws which govern how businesses trade with each other and with consumers.

Trade secrets can apply to any number of things, from a secret recipe right through to a business process – it is important that you protect them.

To maintain your IP and stay protected, you’ll need to ensure your IP portfolio is renewed in time.

We specialise in anti-counterfeiting advice, strategy and prompt action, including issuing cease and desist letters and issuing infringement proceedings.

Our team of copyright experts have extensive experience protecting the rights of creators, including licensing and royalty agreements, anti-counterfeiting, and enforcement.

Our dedicated International Filing Desk (IFD) is available to assist overseas clients and associates with filing their international patent or trademark applications in New Zealand, Australia and across the Pacific Islands.

GIs help “brand” a product and differentiate it from other products, assuring consumers that the product is authentic and has specific characteristics due to its origin.

We can help protect the rights granted to the breeder of a new variety of plant, giving the breeder exclusive control over the propagating and harvested material.

Our commercial experts help take your portfolio of IP assets and create economic benefits through portfolio management, integration of IP into business strategy, and maximising the value of your IP.

Your domain name is an important asset for your business and should form a part of your overall intellectual property strategy.

If you have spent time and money creating a new design or product, a design registration can help you prevent competitors from unfairly taking advantage of those efforts.

Our large and specialised IP dispute team has an established reputation for providing effective representation in both Australia and New Zealand.

A trade mark helps distinguish your products and services from others and can comprise any marking such as a word, phrase, symbol, picture or any combination of these.

Patents provide protection for the ideas embodied in novel technologies, products and processes. They cover a principle or idea and not just a single physical form of an invention.