April 19, 2019

Why apply for a design registration?

If you have spent time and money creating a new design or product, a design registration can help you prevent competitors from unfairly taking advantage of those efforts. Typically the look of a product can be a key influencer in a purchasing decision. The owner of a design registration is granted a monopoly to manufacture, sell, licence, import, and use articles embodying the protected design in New Zealand for up to 15 years.

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